BRIMO FESTIVAL
BRImo is Bank BRI’s mobile banking app. Designed event visuals for the BRImo Festival to boost engagement and highlight key moments.
Video Editing
Motion Graphic
Visual Design
Project Overview
Client: BRIMO FESTIVAL
Agency: Leverate Group
Industry: Finance / Banking
Timeline: January - May 2025
Role: Graphic Designer
Supervision: Art Director – Beatrice Hutasoit
I created the cover design and reels content, applying video editing and motion graphics to highlight event moments while optimizing visual storytelling for engagement and brand alignment.
The visuals were developed to align with the bank’s premium brand identity while bringing out a festive and celebratory atmosphere for the event. Applied premium blue as the main color, consistent with BRImo’s brand guideline.
Key Contributions
Added dynamic motion graphics to make reels content more engaging and lively.
Designed with circular visual elements ("bola-bola") to emphasize festivity and celebration.
Ensured consistency across cover and reels for a cohesive festival campaign look.
Balanced a professional yet festive tone to reflect the credibility of the bank while appealing to a broad audience.
